Hyundai has previewed yet another 2016 SEMA Show project.
Once again, the Korean automaker has teamed up with ARK Performance for the annual aftermarket convention, and this time the team is working its magic on the Hyundai Elantra. Called the ARK Road Racer Elantra Concept, the sedan takes the practical yet sporty lines and infuses it with an alternate persona, sporting integrated fender flares, forged racing wheels and custom front and rear fascia designs.
SEE ALSO: Hyundai’s Third 2016 SEMA Project is a Race-Ready Veloster Concept
Under the hood is a custom ARK turbo kit using an Xcargot XT26 turbocharger, Turbosmart blow-off valve and wastegate. Further helping the engine breathe is an ARK downpipe and GRiP exhaust system. Handling suspension duties is a plethora of ARK products, including a DT-P coilover system, front strut tower bar, front and rear performance anti-roll bars and a front big brake kit. ARK lightweight forged wheels are being wrapped with Nitto NT05 summer tires while Fiere Customs is giving the Elantra a full vinyl wrap.
On the inside, the cabin has been outfitted with custom diamond-stitched interior and a sport steering wheel by ARK.
Check back with for full coverage of the 2016 SEMA Show when it kicks off November 1.
“ARK Performance knows the Hyundai brand almost as well as our own,” said Kevin Bentley, developer of the ARK Elantra Concept. “We strive to leverage the superb product development of Hyundai engineers, building upon their expertise while offering something really special to enthusiasts. The ARK Road Racer Elantra Concept offers the specific model enhancements that our customers have come to expect from ARK.”
